Pull your signals into one short list every Monday
Run your saved searches, stack the signals by company, and pick the ten to twenty companies you’ll work by hand this week.
By Angelo Natale1 hourEvery Monday
What it does
Signals only pay if someone acts on them in time. Most teams set up alerts, get flooded, and stop reading them. A weekly pull fixes it: one hour on Monday, every saved search run, signals stacked by company, and a short list you’ll actually work by hand this week.
What you need
- Your signal list in tiers (see rank your buying signals)
- Your saved searches: job posts, new leaders, funding, recommendation requests, champions who moved
- A spreadsheet
How it works
Run every saved search
Export each one into the same sheet, one row per signal: the company, the signal, its tier, the date and a link.
Google Sheets: paste into A1, then add a row per signal and fill G downCompany Website Signal Tier Date Link Signals in the last 30 days [COMPANY] [WEBSITE] Hiring a dispatcher 1 2026-10-20 [LINK] =COUNTIFS(A:A,A2,E:E,">="&(TODAY()-30))
Stack them by company
Sort by company. Each one now shows how many signals it has had in the last 30 days, and its best tier.
Pick the short list
Companies that fit your aim with a tier 1 signal plus one more in the last 30 days go first. Then strong tier 1 signals on their own. Stop at what you can work properly: ten to twenty a week for one person.
Write the reason next to each one
One line: why now, and who you’ll write to. That line becomes the first line of the email.
Send everyone else to the long list
Companies that fit but have no strong signal go into your long-term campaign. They come back to the short list when a signal fires.
Check last week’s list first
Before you build the new one: who replied, who booked, what’s still open. Note which signals turned into conversations. After a couple of months, move signals up or down your tiers on what you see.
What good looks like
Every Monday, one sheet with ten to twenty companies, each with a dated reason, and all of them contacted by Friday.
An example, not a client story. Monday’s pull finds 46 signals at 31 companies. Six of them have two signals in the last 30 days, like a dispatcher job post and a new head of operations. Those six, plus eight with a fresh tier 1 signal, make this week’s list of 14.
Mistakes to skip
- A short list longer than you can work. Twenty done well beats a hundred done badly.
- Letting alerts pile up in an inbox nobody reads.
- Never checking which signals turned into conversations.
More playbooks
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